International marketing / Philip R. Cateora, Mary C. Gilly and John L. Graham.
By: Cateora, Philip R.
Contributor(s): Gilly, Mary C | Graham, John L.
Material type:
TextPublisher: New Delhi : McGraw-hill, c2011 [Reprinted 2016]Edition: 15th ed.Description: xxxiii, 622 pages : illustrations ; 28 cm.ISBN: 9780073529943; 007352994X.Subject(s): Export marketing | International business enterprisesDDC classification: 658.84 CAT
| Item type | Current location | Call number | Copy number | Status | Date due | Barcode |
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DBA Seminar Library General Stacks | 658.84 CAT (Browse shelf) | 4 | Available | 3010019722 | |
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DBA Seminar Library General Stacks | 658.84 CAT (Browse shelf) | 5 | Available | 3010019723 | |
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UAP Central Library General Stacks | 658.84 CAT (Browse shelf) | 1 | Available | 3010020320 | |
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UAP Central Library General Stacks | 658.84 CAT (Browse shelf) | 2 | Available | 3010020321 | |
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UAP Central Library General Stacks | 658.84 CAT (Browse shelf) | 3 | Available | 3010020319 |
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| 658.8342 SCH Consumer behavior / | 658.8342 SCH Consumer behavior / | 658.8342 SOL Consumer behavior : | 658.84 CAT International marketing / | 658.84 CAT International marketing / | 658.84 CAT International marketing / | 658.84 MAR Marketing channels / |
Includes bibliographical references and index.
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