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E-commerce : strategy, technology, and implementation / Gary P. Schneider.
By: Schneider, Gary P.
Material type:
TextPublisher: New Delhi : CENGAGE Learning, c2011 [2012]Edition: 9th ed.Description: 527 pages : illustrations ; 24 cm.ISBN: 9788131516232; 8131516237.Subject(s): Electronic commerce | Business enterprises -- Computer networksDDC classification: 658.872 SCH
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DBA Seminar Library General Stacks | 658.872 SCH (Browse shelf) | 1 | Available | 3010019740 |
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| 658.84 MAR Marketing channels / | 658.872 GAY Online marketing : | 658.872 HAN Internet marketing & e-commerce / | 658.872 SCH E-commerce : | 658.872 TUT Social media marketing / | 659.1 BEL Advertising and promotion : | 659.1 BEL Advertising and promotion : |
Includes index.
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