How to write a marketing plan / John Westwood.
By: Westwood, John.
Material type:
TextSeries: The Sunday times.Publisher: New York : Kogan Page, ©2000 [Reprinted 2005]Edition: 2nd ed.Description: iv, 122 pages : illustrations ; 24 cm.ISBN: 8175541296.Subject(s): Marketing--ManagementDDC classification: 658.802 WES
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DBA Seminar Library General Stacks | 658.802 WES (Browse shelf) | 1 | Available | 3010009371 |
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| 658.802 KER Strategic marketing problems : | 658.802 SWA Cases in strategic marketing / | 658.802 WEI Strategic marketing : | 658.802 WES How to write a marketing plan / | 658.81 AND Professional sales management / | 658.81 AND Professional sales management / | 658.81 AND Professional sales management / |
Includes bibliographical references and index.
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