00703nam a22002177a 45000010005000000030009000050050017000140080041000310200015000720400028000870820020001151000021001352450097001562500012002532600040002653000045003055040051003506500032004016500027004337000025004601378BD-DhUAP20201224164012.0201224s1987    maua     b    000 0 eng    a0205103332  aDLCcDLCdBD-DhUAPbeng00a658.802 KER223  aKerin, Roger A.   aStrategic marketing problems :bcases and comments /cRoger A. Kerin and Robert A. Peterson.  a4th ed.  aBoston : bAllyn and Bacon,cc1987.  axv, 735 pages :billustrations ;c24 cm.  aIncludes bibliographical references and index.  aMarketingvDecision making.  aMarketingvManagement.  aPeterson, Robert A.