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61.
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International marketing management / Subhash C. Jain.
by Jain, Subhash C. Edition: 3rd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : PWS-Kent, c1990Availability: Items available for loan: UAP Central Library
[Call number: 658.848 JAI]
(1).
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62.
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Internet marketing & e-commerce / Ward A. Hanson and Kirthi Kalyanam.
by Hanson, Ward A | Kalyanam, Kirthi. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : CENGAGE Learning, c2007 [Reprinted 2013]Availability: Items available for loan: DBA Seminar Library
[Call number: 658.872 HAN]
(1).
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63.
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Marketing / William G. Zikmund and Michael D'Amico.
by Zikmund, William G | D'Amico, Michael. Edition: 5th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Minneapolis : West Publ. Co., c1996Availability: Items available for loan: UAP Central Library
[Call number: 658.8 ZIK]
(1).
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64.
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Marketing : creating value for customers / Gilbert A. Churchill and J. Paul Peter.
by Churchill, Gilbert A | Peter, J. Paul. Edition: 2nd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Irwin/McGraw Hill, c1998Availability: Items available for loan: UAP Central Library
[Call number: 658.8 CHU]
(1).
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65.
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Marketing / Charles W. Lamb, Joseph F. Hair and Carl McDaniel.
by Lamb, Charles W | Hair, Joseph F | McDaniel, Carl. Edition: 3rd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Cincinnati, Ohio : South-Western Publishing, c1996Availability: Items available for loan: UAP Central Library
[Call number: 658.8 LAM]
(1).
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66.
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Marketing : contemporary concepts and practices / William F. Schoell and Joseph P. Guiltinan.
by Schoell, William F | Guiltinan, Joseph P. Edition: 5th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Allyn & Bacon, c1992Availability: Items available for loan: UAP Central Library
[Call number: 658.8 SCH]
(1).
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67.
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Marketing : essential principles, new realities / Jon Groucutt, Peter Leadley and Patrick Forsyth.
by Groucutt, Jon | Leadley, Peter | Forsyth, Patrick. Edition: First Indian Edition.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Delhi : Kogan page, c2004Availability: Items available for loan: UAP Central Library
[Call number: 658.8 GRO]
(1).
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68.
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Marketing channels / Anne T. Coughlan ... [et al.]. Edition: 7th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Pearson, c2011Availability: Items available for loan: DBA Seminar Library
[Call number: 658.84 MAR]
(2).
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69.
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Marketing channels / Anne T. Coughlan ... [et al.]. Edition: 6th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Prentice-Hall of India, c2001 [2003]Availability: Items available for loan: DBA Seminar Library
[Call number: 658.87 MAR]
(5).
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70.
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Marketing communications / Patricia M. Anderson and Leonard G. Rubin.
by Anderson, Patricia M | Rubin, Leonard G. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Englewood Cliffs : Prentice-Hall, c1986Availability: Items available for loan: UAP Central Library
[Call number: 659 AND]
(1).
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71.
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Marketing communications : contexts, contents and strategies / Chris Fill.
by Fill, Chris. Edition: 2nd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: London : Prentice-Hall, ©1999Availability: Items available for loan: UAP Central Library
[Call number: 659 FIL]
(5).
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72.
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Marketing made easy for the small accounting firm / Jo Ann Rosen.
by Rosen, Jo Ann. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York : Wiley, c1995Availability: Items available for loan: UAP Central Library
[Call number: 657.0688 ROS]
(1).
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73.
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Marketing management : a south asian perspective / Philip Kotler ... [et al.].
by Kotler, Philip. Edition: 13th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Pearson Prentice Hall, c2009Availability: Items available for loan: UAP Central Library
[Call number: 658.8 MAR]
(21).
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74.
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Marketing management / Philip Kotler and Kevin Lane Keller.
by Kotler, Philip | Keller, Kevin Lane. Edition: 12th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Prentice Hall, c2006Availability: Items available for loan: UAP Central Library
[Call number: 658.8 KOT]
(2).
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75.
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Marketing management : text and cases / John A. Quelch, Robert J. Dolan and Thomas J. Kosnik.
by Quelch, John A | Dolan, Robert J | Kosnik, Thomas J. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Burr Ridge : Irwin, c1993Availability: Items available for loan: UAP Central Library
[Call number: 658.8 QUE]
(1).
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76.
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Marketing management / David W. Cravens, Gerald E. Hills and Robert B. Woodruff.
by Cravens, David W | Hills, Gerald E | Woodruff, Robert B. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Homewood, Ill. : Irwin, c1987Availability: Items available for loan: UAP Central Library
[Call number: 658.8 CRA]
(1).
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77.
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Marketing management / Philip Kotler.
by Kotler, Philip. Edition: 11th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Prentice Hall, c2003Availability: Items available for loan: DBA Seminar Library
[Call number: 658.8 KOT]
(1), UAP Central Library
[Call number: 658.8 KOT]
(2).
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|
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78.
|
Marketing management : Indian cases / Prachi Gupta ... [et al.].
by Gupta, Prachi. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Pearson, c2018Availability: Items available for loan: DBA Seminar Library
[Call number: 658.8 MAR]
(1), UAP Central Library
[Call number: 658.8 MAR]
(3).
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|
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79.
|
Marketing management / Philip Kotler and Kevin Lane Keller.
by Kotler, Philip | Keller, Kevin Lane. Edition: 15th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Pearson, c2016 [Reprinted 2017]Availability: Items available for loan: UAP Central Library
[Call number: 658.8 KOT]
(6).
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|
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80.
|
Marketing management / Peter R. Dickson.
by Dickson, Peter R. Edition: 2nd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Fort Worth : Dryden Press, ©1997Availability: Items available for loan: UAP Central Library
[Call number: 658.8 DIC]
(2).
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81.
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Marketing management : text and cases / Rajiv Lal, John A. Quelch and V. Kasturi Rangan.
by Lal, Rajiv | Quelch, John A | Rangan, V. Kasturi. Edition: Special Indian edition.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Tata McGraw-Hill, c2005 [Reprinted 2012]Availability: Items available for loan: UAP Central Library
[Call number: 658.8 LAL]
(1).
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82.
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Marketing management / Philip Kotler.
by Kotler, Philip. Edition: 10th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Prentice Hall, c2000 [2001]Availability: Items available for loan: DBA Seminar Library
[Call number: 658.8 KOT]
(3), UAP Central Library
[Call number: 658.8 KOT]
(2).
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|
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83.
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Marketing management : knowledge and skills / J. Paul Peter and James H. Donnelly.
by Peter, J. Paul | Donnelly, James H. Edition: 9th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : McGraw-Hill Education, c2009 [2013]Availability: Items available for loan: DBA Seminar Library
[Call number: 658.8 PET]
(1).
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84.
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Marketing management / Philip Kotler.
by Kotler, Philip. Edition: 11th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Pearson Education, c2003 [Reprinted 2004]Availability: Items available for loan: DBA Seminar Library
[Call number: 658.8 KOT]
(5).
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|
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85.
|
Marketing Management / Rajan Saxena.
by Saxena, Rajan. Edition: 4th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Tata McGraw-HillL Education, c2009 [Reprinted 2013]Availability: Items available for loan: DBA Seminar Library
[Call number: 658.8 SAX]
(1).
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|
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86.
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Marketing management : an Asian perspective / Philip Kotler ... [et al.].
by Kotler, Philip. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Prentice Hall, c1996Availability: Items available for loan: UAP Central Library
[Call number: 658.8 MAR]
(1).
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|
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87.
|
Marketing management : analysis, planning, implementation and control / Philip Kotler.
by Kotler, Philip. Edition: 9th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Prentice Hall, c1997Availability: Items available for loan: UAP Central Library
[Call number: 658.802 KOT]
(2).
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|
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88.
|
Marketing management : analysis, planning, implementation and control / Philip Kotler.
by Kotler, Philip. Edition: 8th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Prentice Hall, c1994Availability: Items available for loan: UAP Central Library
[Call number: 658.802 KOT]
(1).
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89.
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Marketing management / Philip Kotler , Kevin Lane Keller;Alexander Chernev, Jagdish N.Sheth and G.Shainesh.
by Kotler, Philip | Keller, Kevin Lane | Chernev,Alexander | Sheth,Jagdish N | Shainesh, G. Edition: 16thMaterial type: Text; Format:
print
; Nature of contents: ; Literary form:
Not fiction
Publisher: New Delhi : Pearson, c2022Availability: Items available for loan: UAP Central Library
[Call number: 658.8 KOT]
(4). Checked out (1).
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|
|
90.
|
Marketing management: Prachi Gupta ... [et al.]. Indian Cases/
by Gupta,Prachi. Edition: 2d ed.Material type: Text; Format:
print
; Nature of contents: ; Literary form:
Not fiction
Publisher: New Delhi : Pearson, c2024Availability: Items available for loan: UAP Central Library
[Call number: 658.8 GUP]
(3).
|