000 00744pam a2200241 a 4500
999 _c6209
_d6209
001 6128
003 BD-DhUAP
005 20210110111557.0
008 201227s2000 nyua b 001 0 eng
020 _a8120309618
040 _aDLC
_cDLC
_dBD-DhUAP
_beng
082 0 0 _a658.83 TUL
_223
100 1 _aTull, Donald S.
245 1 0 _aMarketing research :
_bmeasurement & method /
_cDonald S. Tull and Del I. Hawkins.
250 _a6th ed.
260 _aNew York :
_bMacmillan Pub. Co.,
_cc2000.
300 _avarious pages :
_billustrations ;
_c24 cm.
504 _aIncludes bibliographical references and indexes.
650 0 _aMarketing research.
650 0 _aMarketing research
_xCase studies.
700 1 _aHawkins, Del I.
942 _2ddc
_cBK